hi my name is chelsea and i’ve been on tumblr since 2009 (they won’t let me leave)
where else to find me on the internet…
in the event that tumblr actually imploads this time *squints at staff* this is where you can find me: dreamwidth, pillowfort.
i don’t have any other accounts as of rn, but if you want either my email or my discord please dm me for either. if the big blue hellsite explodes i’d love to stay in touch.
Does anyone remember what happened to Radio Shack?
They started out selling niche electronics supplies. Capacitors and transformers and shit. This was never the most popular thing, but they had an audience, one that they had a real lock on. No one else was doing that, so all the electronics geeks had to go to them, back in the days before online ordering. They branched out into other electronics too, but kept doing the electronic components.
Eventually they realize that they are making more money selling cell phones and remote control cars than they were with those electronic components. After all, everyone needs a cellphone and some electronic toys, but how many people need a multimeter and some resistors?
So they pivoted, and started only selling that stuff. All cellphones, all remote control cars, stop wasting store space on this niche shit.
And then Walmart and Target and Circuit City and Best Buy ate their lunch. Those companies were already running big stores that sold cellphones and remote control cars, and they had more leverage to get lower prices and selling more stuff meant they had more reasons to go in there, and they couldn’t compete. Without the niche electronics stuff that had been their core brand, there was no reason to go to their stores. Everything they sold, you could get elsewhere, and almost always for cheaper, and probably you could buy 5 other things you needed while you were there, stuff Radio Shack didn’t sell.
And Radio Shack is gone now. They had a small but loyal customer base that they were never going to lose, but they decided to switch to a bigger but more fickle customer base, one that would go somewhere else for convenience or a bargain. Rather than stick with what they were great at (and only they could do), they switched to something they were only okay at… putting them in a bigger pond with a lot of bigger fish who promptly out-competed them.
If Radio Shack had stayed with their core audience, who knows what would have happened? Maybe they wouldn’t have made a billion dollars, but maybe they would still be around, still serving that community, still getting by. They may have had a small audience, but they had basically no competition for that audience. But yeah, we only know for sure what would happen if they decided to attempt to go more mainstream: They fail and die. We know for sure because that’s what they did.
I don’t know why I keep thinking about the story of what happened to Radio Shack. It just keeps feeling relevant for some reason.
“oh they’re not taking away chronological dashboard, well everything’s okay then” they also said in the post they’re making reblogs collapsed (like comments on twitter) so you won’t see the full conversation in a post. they also won’t get rid of tumblr live despite it being an annoying and cancerous data-miner that isn’t legal in much of the world. they won’t even let you opt out of tumblr live for more than seven days. they implemented a terrible photo viewer that mimics tiktok and makes it so you can’t zoom in on images. they took away the ability to view prev tags. they’re making it so you have to sign in with your email to view almost any thing on tumblr. they’ve already made it so you have to sign in to send asks, even on anon. they’re slowly phasing out custom blog themes.
the things that make tumblr at all usable and favored by us– the older web blog features, the anonymity– that is still being taken away. it HAS been being taken away for some time now. i am urging you people to reveiwbomb the tumblr app. force them to acknowledge that users do not like these changes.
Let me stress: Collapsing reblogs would turn tumblr into a completely different site.
A massive chunk of our site culture - arguably our entire site culture itself - is based on the collaborative nature of posts. The fact that many posts are chains of relevant additions or Bits done by multiple people is the appeal. This is not an “outdated format” or an inconvenience, it is a core function.
Also I can’t help but suspect that this partial walkback is misleading. Okay, so we still get to have a chronological dashboard, but are we going to be allowed to keep it as our default tab? Because new accounts sure fucking can’t set as such.
Reblog chains are literally what makes tumblr posts tumblr posts
BTW for anyone too lazy to do the math a wage of $125 a day works out to about $15/hour for an 8-hour workday so….. someone in 1923 definitely had a vision of the future
